Events

Honeycomb sometimes sponsors or attends events aimed at marketing professionals, where demonstrations and practical examples of Honeycomb's technology can be seen at work.

Forthcoming events for your Diary:

Fancy a peek into the dark arts of database driven marketing?

Well, if you are round on 17th September, why not come and see how 3 simple techniques - Listening, Learning and Talking, combined with a bit of technology, are all you need to deploy to help your clients engage with their customers more intelligently and ultimately more profitably, based upon better use of their existing data.

The meeting is at the MCCA offices, 9-10.30, and if you are not a member then 'phone up Scott Knox and either join or beg to be let in! Tel 0207 535 3555.

Q and Simon will be presenting the theory and practice behind creating consumer databases for marketers from existing but disparate data sources within their organisations and then managing subsequent outbound campaigns through our technology using some pithy case studies from the likes of AstraZeneca, Genting Stanley (UK's largest casino operator), Kettle Chips, Morgan Stanley and Queensland State Government.

Topics covered will be:

· Creating a single customer view: why all the fuss?

· What technology you need to create the view and "close the loop".

· Secrets to maintaining customer dialogue.

· What does the future hold for marketers?

So be there or be square!

To register for more information email quentin.boyes@honeycomb-software.com